Locker Room Power
Locker Room Power: Building an Athlete’s Mind is a new book written by International Tennis Coach David Sammel. In the book David explains his step-by-step process for helping players to identify the key factors that they need to consistently perform at the very highest level. The book also focuses on the impact that Locker Room Power has over a player’s performance, and how to create an edge over your opponents.
Westbrook Creative began working with Locker Room Power in 2013 and was instrumental in updating the Locker Room Power brand, as well as designing and publishing the book itself. To accompany the launch of the book, Westbrook also created an e-commerce website, exhibition and print collateral, and implemented a full social media presence.