In the wake of this surging digital era and with millions of people having access to the internet, one can now say it is bizarre to find a company which does not have its own website. However, running your own company website does not instantly mean you will have an influx of visitors and consequently an increase in business. Although a website has the potential to reach thousands of people, it does not necessarily mean that it will…
Consider the following analogy – The World Wide Web is the “Sea” in which all of your potential customers or “fish” are happily swimming around for products and solutions to their everyday problems. Your website is the fishing rod – it has a hook but no bait. The bait is the thing that tells the ‘fish’ you are there and lures them in closer – in this instance
Search Engine Optimisation (SEO) is the bait you need! SEO is the process that improves the volume of traffic to a website by using numerous techniques.
It is equally important to select the correct type of “bait” in order to make your website more visible – connecting you
‘more accurately’ to your desired market. Unless you are an experienced “fisherman” then you may need some help…
Here at Westbrook Creative we can provide you with the right advice on how to create and manage SEO campaigns, ensuring you catch the customers you want. Lets face it, you could try and go fishing without using bait and hope a fish snags itself into your path – but that’s no fun and you’ll go away empty handed. Why not drop Us a line first and see how we can help. Call us on 01943 604100 or email us Here.
*NB no fish were harmed in the writing of this article!